TERMIUM Plus®

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effect analysis [1 record]

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Alphabetical list of terms

Record 1 1986-01-10

English

Subject field(s)
  • Sociology of Communication
  • Audiovisual Techniques and Equipment
OBS

Terminologie anglaise empruntée à Harold D. Lasswell, "The Structure and Function of Communication in Society", in Mass Communication, w3 éd., Urbana, University of Illinois Press, 1960, p. 117.

French

Domaine(s)
  • Sociologie de la communication
  • Audiovisuel (techniques et équipement)
DEF

Etude qui vise à mesurer l'impact de différentes formes de communication sur l'homme en tant que récepteur.

CONT

Si les études portent sur l'impact des média sur le public, il s'agit alors d'analyse des effets, effect analysis (Jean Cloutier, L'ère d'Emerec ou la communication audio-scripto-visuelle à l'heure des self-média, 2e éd., 1975, p. 60).

Spanish

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